Pamela Slim presents: Power Boost 2012 in Sales, in Referrals, in Networking, in Profit

At the Embassy Suites Biltmore

SECURE YOUR ENROLLMENT!

Space is Limited, Only 100 Seats Available!

Prime Registration Deadline:

Friday, August 3, 2012

Register NOW and Save $100!

Individual Enrollment – $497

Early bird registration ensures you grab a spot at this event! Enrollment will be capped at 100, and half the tickets are gone, so if you want in, the time is now!

Registration includes the full 2-day program, and breakfast and lunch each day. We have secured a special group rate of $159/night at the Embassy Suites Biltmore. You will receive hotel reservation instructions upon registration. See you soon!

Power Boost Live 2012 is a dynamic, action-oriented live business marketing event, led by Pamela Slim.

TOP REASONS TO ATTEND:

• Learn core principles about how to grow a thriving business on your own terms
• Do real tests in the real world! Breakout sessions will include trips “in the wild” to nearby neighborhoods and retail locations
• Make things! Instead of just talking about shooting marketing videos or creating sales pages, you will create them during the event
• Tailor your learning to your stage of business: There will be a “Newbie” track for brand-new business owners and a “Spice” track for more seasoned business owners
• Build relationships with stellar, supportive peers from all different backgrounds, leading to possible joint ventures and new business opportunities
• Feel supported and welcomed in an intimate environment designed to celebrate your strengths and recognize you as an individual
• Zero in on the best opportunities to focus on in the final quarter of 2012
• Create a plan for boosting profits, visibility and profile in 2013

Power Boost Live Agenda

Power Boost Live will have four general sessions, followed by breakout sessions in two distinct tracks: the “Newbie” track is for brand new entrepreneurs, and the “Spice” track for the more seasoned entrepreneurs.

Newbie Track:
This track is for early-stage entrepreneurs who are new to the world of marketing and need exceptionally pragmatic and tactical content that can be immediately applied. Breakout sessions will be clear, organized and completely lacking in fancy-pants, acronym-filled marketing language.

Spice Track:
This track is for seasoned entrepreneurs who want to build on their success and bring breadth and depth to their marketing plans. These sessions will be highly experiential, and will bring your marketing game to a new level.

 AGENDA — MORE SESSIONS COMING SOON!

General Session: Defining Your Root – Pamela Slim – Friday morning, October 12

What does your business stand for? Whom do you really want to serve? How do you want to serve them? The first session of Power Boost Live will get you deeply connected with the purpose of your business so that you can build a powerful and authentic marketing platform.

Mid-Morning Breakouts

Newbie Track	Spice Track
Marketing Fundamentals Pam Slim Pam gives a clear, broad overview of the key elements of an effective marketing strategy so you will know exactly what you will be building throughout the Power Boost Live experience and beyond.	Video Star Abe Cajudo In this hands-on session with Abe, you will learn how to create and integrate the power of video into every aspect of your marketing materials. Be prepared to not just talk about it, but to actually shoot segments that you can use on your website, in your blog posts and in sales letters.
Setting up Your Mailing List Tim Grahl Tim breaks down clear, specific steps for building your mailing list, including choosing a mailing list provider, setting up your freebie, and getting the first 100 people on your list	Joint Ventures and Partnerships Desiree Adaway and Kyle Durand Joint ventures and partnerships can be an excellent way to get exposure, build your mailing list and grow profits.Desiree and Kyle will teach you have to identify good partners, set up clear and effective legal agreements, and decide on fair and effective compensation strategies.

 

General Session: Building Your Tribe – Pamela Slim and Tim Grahl – Friday afternoon, October 12

How do you build true, deep engagement with your community? How do you know which content to share to establish yourself as a trusted expert in a crowded market? How do you balance giving content away for free with selling products and services?

Pam will be joined by Tim Grahl, CEO of Out:think. Tim is a marketing strategist and web developer with clients like Daniel Pink, Tim Sanders and Dan Ariely (not to mention Pam Slim!). He specializes in helping authors sell more books and helping online entrepreneurs dramatically grow their lists.

Newbie Track	Spice Track
Social Media Made Simple Max Mendoza Max is a dynamic and enthusiastic social media consultant who will explain how to use social media tools like Twitter and Facebook to grow your business in a way that is fun, energizing and effective.	How to Understand and Leverage Your Social Media Data to Dramatically Grow Your Business Jill Murphy Jill will teach you how to understand and interpret your social media data so you can make clear and informed business decisions. She will teach you how to know which platforms will give you the highest return, and to implement strategies to take advantage of them.
Grow Your Business Through Referrals Yolanda Facio One of the very best sources of new business is referrals from happy customers. Yolanda is a master at referral business, having worked in high-touch customer businesses for decades. She will teach you how to run your business in a way that makes referrals easy, how to ask for referrals, and how to keep your customers happy.	Live Events and Retreats Mike Queen and Val Steiger Live events can be a tremendous way to generate revenue, increase connection and build new income streams with sponsors. Seasoned event and retreat planners Mike and Val will walk through each step of designing a great live event, including how to secure sponsors and negotiate effectively with hotels. Their tips and tricks  have saved their clients thousands of dollars.

 

General Session: Marketing Presence – Pamela Slim and Cheryl Dolan – Saturday morning, October 13

Your physical presence and energy is a HUGE part of creating powerful connections with people in your market, both online and offline. When you develop a grounded and authentic presence, prospective clients trust what you say, and are much more likely to want to learn from you, hire you or partner with you.

Pam will be joined in this session by Cheryl Dolan, creator of the Platinum Presence process, who has taught over 1,000 clients these techniques at places like Harvard, UC Berkeley and MIT.

 

Newbie Track	Spice Track
Natural Networking Mike Bruny Mike will teach you how to get prepared for networking events, feel at ease when connecting with new potential customers and partners, and follow up with precision and results.	Designing an Effective Launch Tim Grahl Tim will break down the key stages of a successful online product launch and outline the key things you need to do at each stage to ensure great buzz and strong sales.
Selling with Integrity Chris Allen Chris will break down the core stages of the sales process and help you craft an approach to selling that reflects your strengths, personality, style and gifts.	Designing Killer Presentations Pamela Slim Pam will teach you how to craft and deliver a powerful live presentation that is linked to your core marketing message. She will cover how to attract the interest of the audience for products and services, and how to follow up and get great results.

 

General Session: Seizing Market Opportunities – Pamela Slim – Saturday afternoon, October 13

Where do you need to focus your energy at different times of the year? Pam will lay out specific business opportunities in each part of the calendar year, and how to take advantage of them, starting with the last quarter of 2012, and moving through 2013.

 

Newbie Track	Spice Track
Mixed groups for action planning	Mixed groups for action planning

 

Closing Keynote – Pamela Slim – End of Day, October 13

Pam will wrap up the day with a lively facilitated discussion about key themes learned, and

Closing celebration will include  a lively drum circle led by Power Boost Ambassador of Awesome Adam Issadore, Owner of Path to Rhythm.

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More sessions, presenter bios, activities and events will be announced soon!

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Are you worried about missing a session in another track?

No worries! We will videotape all the sessions and make them available to all Power Boost Live Attendees.

ABOUT PAMELA SLIM

Pamela Slim is an internationally recognized author, business coach and small business marketing expert. She has been self-employed for the last 16 years, first as an independent consultant to large corporations like Hewlett-Packard, Cisco Systems and Charles Schwab, and for the past seven years as an expert business coach at escapefromcubiclenation.com.

She has worked with thousands of clients to launch and grow companies ranging from software startups, to thriving consulting practices, to non-profits, to martial arts studios and coaching businesses. Her book, Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur, won Best Small Business/Entrepreneur Book of 2009 from 800 CEO Read.

Pamela is also a long-time martial artist. She trained and taught the Afro-Brazilian style of capoeira for eleven years, and has trained mixed martial arts for the last two years. This experience in martial arts has taught her about focus, strength, dedication and teaching. She brings this experience into her business coaching, helping clients to set clear, realistic paths, so they can get things done while bringing out their very best. She thrives in an environment of energy, inspiration and focus on mastery.

Pam is an active and enthusiastic social media user. She is one of the Top 100 Women on Twitter, and was named “Twitter Small Business Big Shot” by the Wall Street Journal. Her site was named one of the “100 Best Websites for Women” by Forbes.